Looking for advice on building or improving your eCommerce Web site? The white papers found here will offer some great insight into planning and building an effective eCommerce Web site and useful tips for the online merchant.
The Mountain Commerce Web site development platform was created by Mountain Media as an affordable, robust, eCommerce solution for smallto mid-tier merchants seeking an all-in-one solution for taking their online businesses to the next level.
eCommerce Catalog Development
The success of your eCommerce website dependsheavily on the quality of your product catalog. While this is probably the mostimportant consideration when building an eCommerce web site, it isunfortunately, often the area that remains most neglected. Many new eTailers choose their eCommerce development partner based on price, graphic design capabilities and eCommerce feature sets.
Web Site Development Planning
There are many different types of Web sitesin the world, of widely varying degrees of quality and usefulness. But the thing that most distinguishes the successful sites from the unsuccessful ones can be expressed in a single word: planning.
Search Engine Marketing
Search Engine Marketing has become an increasingly competitive segment of business in the Web industry and particularly among ecommerce vendors. Although SEM can serve as a key marketing driver for any online business, it is an especially powerful tool for ecommerce sites because ecommerce sites generally have lower traffic and higher income per visitor than a content site.